FACT SHEET

Title:Tejeria
Location:Porte de Versailles, Paris
Year:2015
Program:Stand
Status:produced-disassembled
Team:Josean Ruiz Esquíroz + Marta Muñoz

TEXT

Anamorphosis:

The challenge was to achieve a design that could be carried in a suitcase, and could be assembled in few hours, without the use of heavy equipment. The pavilion for Madame Folie in Who’s Next fair in Paris. Took place in January 2015 and was designed, manufactured, transported and assembled in just ten days.

It was used the idea of anamorphosis with the four basic geometrical elements from which the firm creates their designs: square, circle, and triangle. For each figure was assigned a different privileged point of view. In that way, the geometrical basic shapes are configured while walking around the stand.

With a minimum budget and three kilograms of sticky vinyl, was created a space which disturbed the special stability of the visitors.

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